Do you know there are lots of people who have given up due to finding it hard in disseminating their press releases? The eRealeases makes the distribution of press release done at ease. It was founded twenty years ago to help small businesses, and it comes with affordable access for the user to have large distribution in order to feature big names like Associated Press. The founder of this tool allows users to fill in the missing gap in public relations based on his findings in current services not able to cater to the basic needs of small and medium-sized companies.
It is a kind of reseller press release distribution firm with different price rates for customers that help to cover media coverage including local and global news websites, blogs, and social networks. Most journalists have always depended on using the eReleases for the fast distribution of news. It offers a simple way to share out press releases and announcements to the general masses.
One of the things peculiar to the tool is the ability for quality media coverage because it helps in sending the press release to the right people on time. There are certain categories of people who make use of eReleases for advertisment. It should be noted it is not for everyone or else it will become useless to the user. It is basically for the following set of people such as people who are not familiar with preparing press releases, want more exposure, demand features in different outlets, and others.
Is eReleases Press Releases Effective?
There are various awesome results when it has to do with the eReleases, and this should be taking into consideration. Presently in the media, the relevancy and efficacy of press releases and the marketing landscape have made lots of experts ask different questions regarding public relations.
Based on recent research carried out, the press releases are being viewed going for an average of 275 times per week. In addition to this, the media views them approximately 70 times in a week. Therefore, no matter the kind of press releases on your website might not make you to become popular, and at the same time, it won’t increase your search engine optimization.
The current Panda algorithm updated from Google has penalized spammy press releases filled with promotional keywords and backlinks. The press releases that are distributed on credible networks such as PR Newswire, and eReleases didn’t find it difficult to sort this out due to their working relationship with Google, and it comes with several features such as
- Over 50 links displaying the release on different websites
- Potential total audience
- Total pickup
- Online engagement interactions
Benefits of using eReleases
The following are the things one is going to enjoy in making use of eReleases such as:
- National Newswire distribution service
- Hyper targeting
- Subscribing journalist
- Curation over quantity
- Search engine optimization
- Measured result
1. National Newswire distribution service:
This allows news to be distributed using the largest newswire service for any press releases. It has a distribution of over 550 news content systems, 5,500 major news websites, and 3,000 newsrooms.
2. Hyper Targeting:
This is one of the benefits of making use of eReleases, and this helps to connect with numerous industry-specific trade magazines, bloggers, and reporters. The key that makes it possible is based on the database exceeding 1.7 million contacts, social media influencers, and over 700,000 bloggers.
3. Subscribing Journalist:
The eRelease has contributed to the growth of public relations in different parts of the world. They have been able to build numerous relationships with people in the media and advertisement sector.
4. Curation over Quantity:
At times people do forget it is important to pay attention to details when it has to do with press releases. For this reason, they don’t go for the best news that will get a massive audience. Therefore, eReleases help in hand-picking the journalist who is going to act in response to the news release.
5. Search Engine Optimization:
You have the opportunity of getting your press releases well optimized for different search engines such as Bing, Yahoo, Webmasters, and many others. eReleases makes the press release well coded news in a simple way that will make the search engine understand.
6. Measured Result:
One can measure the result by checking their engagement, traffic, and audience. In addition, they also check the distribution of the press release on over 300 submission sites to know the analysis.
Customer Service for eReleases
There are different ways you can use in the Customer care representative for eReleases such as phone, chat, or email.
1. Phone:
eReleases have a customer line to enable their customers reach out to them if they are being faced with any issue toward their press distribution. You can get to communicate your issues via the cell phone.
2. Chat:
This is another way of reaching eReleases by sending a message on any of the social media site available. There are sometimes the network is bad, and this will interfere with the calls on the phone, this is perfect for sending messages to get the customer representative’s attention.
3. Email:
It should be noted reaching them via mail allows for a quick response within a few minutes during business hours. The customer care agent questions relating to pricing, different pricing plans, and other things.
Pros of eReleases
A large distribution of over 100,000 journalists
- Reliable customer service
- Reasonable value for money
- Maximum results using WireWatch tool
Cons of eReleases
- Poor online user experience
- Vaguely and confusing worded offerings
- The Wirewatch has limited use
Conclusion:
There are lots of customers who are satisfied with the benefits they have derived from using eReleases in running their press release distribution. Even across the internet, we still have people who have seen positive results regarding their businesses. If you have idea in public relation, and you want to make your brand popular, you can use eReleases.
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